COCOKIND
Cocokind was founded in 2014 by Priscilla Tsai. Her mission was to provide clean, conscious and accessible skincare that empowers women.
SERVICES Creative
cocokind
BRIEF
LOAF partnered with Cocokind on a full brand refresh, including packaging design for over 30 SKUs. Our work brought greater clarity, consistency, and shelf impact—supporting Cocokind’s mission of accessible, conscious skincare. Since the redesign, the brand has expanded its retail presence, landing on shelves at Target, Whole Foods, and Ulta.
TEAM
Creative Director: Sandy Yang
Creative Director: Alex Matthews
Photography: Carlos Quinteros